APPAREL BRANDING
Bring Your Brand to Life with Precision and Style
We offer a complete suite of apparel customisation services to help you showcase your brand with confidence. Whether you’re creating branded workwear, team kits, promotional clothing, or personalised accessories, we use industry-leading techniques to deliver lasting quality and a premium finish.
Embroidery
Durability Meets Professional Presentation
Machine embroidery is a robust, long-lasting solution for adding logos, names, crests, and custom designs to a wide range of garments and accessories. This method uses high-speed, computer-controlled stitching to deliver sharp, raised details that won’t fade or peel over time.
Perfect for:
- Corporate uniforms
- Hospitality and service industry apparel
- Team kits and sportswear
- Hats, bags, and jackets
Available in a variety of thread colours and stitch styles, embroidery adds a premium, textured finish that elevates your brand’s visual identity.


Videoflex / Heat Transfer
Bold, Flexible, and Perfect for Sport
Videoflex is a high-opacity, soft-touch PVC film applied using heat transfer technology. Known for its smooth, matte finish and excellent stretch recovery, this material is ideal for adding vibrant and durable graphics to activewear and performance apparel.
Benefits include:
- Crisp, clean lines and rich colour
- Ideal for team names, numbers, and sponsor logos
- Excellent adhesion to cotton, polyester, and blended fabrics
- Lightweight and flexible for all-day comfort
Especially popular in the sports and fitness industries, Videoflex allows for both bold branding and high-performance wearability.


Silkscreen / Screen Printing
High-Impact Prints for Maximum Visibility
Silkscreen (or screen printing) is a versatile and cost-effective technique for printing large volumes of apparel or promotional materials. This process uses custom stencils and layered ink applications to create vibrant, opaque designs with excellent durability.
Ideal for:
- T-shirts and hoodies
- Tote bags and promotional items
- Workwear and uniforms
- Large-scale branding campaigns
Available in a wide range of colours and finishes (including metallics and neons), screen printing is perfect for bold graphics and high-contrast designs. It’s a go-to solution for businesses, event organisers, and fashion-forward brands.



Sublimation printing
Sublimation printing at Safety & Overall Warehouse offers unparalleled durability and design flexibility, transforming your custom apparel ideas into vibrant, long-lasting creations.
Here’s why sublimation stands out:
- Achieve vibrant colors that bond with the fabric at a molecular level, ensuring your designs are lifelike and long-lasting.
- Enjoy limitless creativity with seamless, edge-to-edge designs that traditional printing methods can’t match.
- Our apparel resists fading, cracking, or peeling, staying new for years and enduring washing and wear.
- Sublimation is kind to the planet, requiring less water and energy, and producing minimal waste.
- The ink becomes part of the fabric, ensuring the material remains soft, breathable, and comfortable.
- Ideal for any order size, our sublimation printing is not only cost-effective but also boasts quick turnaround times.
